MODELS
What it costs to open
Single centre, India. Figures exclude GST and are illustrative estimates, not a guarantee.
A fitted-out centre. Replace with an approved photograph.
| Starter Studio | Growth Centre | Flagship Innovation Hub | |
|---|---|---|---|
| City tier | Tier 2 / Tier 3 | Tier 1 / metro | Metro / regional capital |
| Recommended area | 900–1,200 sq ft | 1,200–2,000 sq ft | 2,000–3,000 sq ft |
| Project cost | ₹25 L | ₹35 L | ₹60 L |
| Total cash required | ₹33–36 L | ₹53–59 L | ₹1.00–1.10 Cr |
Total cash adds the rent deposit and first-year working capital to the project cost. Subject to site evaluation and territory approval.
Shared after a call and an NDA
Commercial terms and unit economics are the parts of the system most easily misread out of context, and most useful to a competitor. The cash requirement is published openly so you can rule yourself in or out first.
- Franchise fee and the setup breakdown
- Royalty and brand fund rates
- Student capacity and school partnership targets
- Year 3 revenue potential and modelled EBITDA
- Both payback measures, project and total cash
- The full financial model, editable for your city
What drives the result
School contracts
On centre fees alone a centre would need more students than it can practically hold. The school channel is not optional.
Launch timing
You can open at any point in the year. The academic calendar affects how quickly the first cohort fills, so we build the launch campaign around whichever window you open in.
Owner involvement
Centres do better with an owner close to the day-to-day, particularly in the first year.
Excluded throughout: GST registration, shops and establishment licence, fire NOC, insurance, and the owner’s drawings until the centre turns cash-positive. Programme fees attract 18% GST.
Want the detailed numbers?
We share the full financial model, with assumptions you can run for your own city, after a call and a signed non-disclosure agreement.